It's a joy to interact with friendly brands. Wherever we find this potential, we like to use it in favor of the customer. "Bags for friends" was the positioning direction we gave Mala, a manufacturer of bags. The positioning was build on the "Lover" archetypal identity.
Development, Branding, Strategy, Label design, Print, Content writing, Social Media
Commerce, Bag manufacturing
Website, Online shop, Slogan, Logo, Positioning